Superior Essex is a world leader in communication technology. InSight Design conducted an in-process, phased renovation project to expand their Corporate Headquarters in Atlanta, Georgia.
Corporate communication and respect for all levels of employees at Superior Essex is critical. To further this principal, an art program was conceived by Superior Essex’s Senior VP-Corporate Administrative Services, Debbie Baker-Oliver, and coordinated by Insight Design Inc. Goals of the art program were to express and display the history of the Superior Essex, Essex Brownell, and Essex Group Corporate families, the depth of employee loyalty and examples of products produced by the firm. Commissioned artwork was created from vintage 1940’s photographs. Coated wire, similar to wire produced by Superior Essex, was woven into baskets produced by
tribal African women. Colorful wire, insulation
and other Superior Essex products were
integrated into large artwork panels for the
boardroom. Modern digital artwork was
used in large-scale wall installations
throughout the office.